“Isn’t P360 Basically The Same As ______?
We’ve been in business since 2011, and in that time frame have onboarded thousands of different men and women. You learn a lot about how folks perceive you, what they’re looking for in a gym community, and by far the biggest conversation starter we get is, “Aren’t you guys essentially just a similar version of _________?”
We’re not afraid to cast a wide net and flatly respond with, “No.” In fact, we’d go a step further by suggesting that the reason we’ve been fortunate enough to organically grow to four locations, all independently owned by original founders, is that our culture is different by design. We’d like to use this article as an opportunity to educate both our membership and prospects about what we feel makes our environment completely unlike any offered.
Industry Standard: A single class format for every day, with the same daily intensity.
Performance360 Standard: Nine signature formats each aligned with a unique goal.
We have spent nearly a decade working towards the formulation of what we have ultimately whittled down into nine main signature class formats. There are five formats selected each six-week cycle (called a ‘block’), each format assigned a day of the week for the duration of that block (then we completely change it the next block). These signature formats are significant for two reasons:
1) It means you can expect the perfect blend of variety and consistency. We keep the daily workouts varied so that you don’t get bored or plateau, but we keep the formats consistent so that you can learn quickly, know what to expect, and understand how to attack each workout clearly and productively every single day of the week.
2) It means that that the only product you experience is one that works. We don’t write fluff or things that don’t directly contribute to improving your physique, ability, and health. We don’t do what we call “heart rate” workouts, the mirage of productivity based on keeping you moving like a hamster on a wheel (boot camps, bikes, treadmills), nor do we just blindly subscribe to the concept of peak intensity daily (CrossFit). We believe in the appropriate dose of varying intensity levels and our signature formats reflect that.
A Hard Stance Against Heart Rate
Industry Standard: Heart rate monitors, calorie focus, exhaustion
Performance360 Standard: Ability focus, effort, development
You are not going to find us boasting about how many calories we get you to burn in a workout. It’s not that we don’t value calories burned and your heart rate level, it’s that we just don’t believe them to be primary indicators of workouts that drive adaptation. For example, if you ran sixty minutes on the treadmill you’d probably burn one thousand calories. Great, right?
Actually, no. Your physique, ability, and health would be much worse than when you started if you did that for six months. You’d develop zero muscle and actively strip your body of it, reducing your metabolism and sending your body into a catabolic state where it’s stressed and ready to store body fat. In our environment, you’re going to workout for about thirty minutes and burn a few hundred calories. That comes with it a focus on building strength, developing muscle, improving athleticism and driving up your resting metabolic rate, lean physique, and ability to do things. The end result is a stronger, fitter body. Not just a sweaty one.
Highly Structured Program Design
Industry Standard: Completely random
Performance360 Standard: Structured six weeks at at time
Most people are floored to learn that our entire year is mapped out in the first week of January. We structure our workouts in six-week cycles that we call ‘blocks’. Each block is designed to provide you with specific training outcomes, the weekly repetition needed to stay consistent, and the variation to keep your body from plateauing. Every block features primary lifts, secondary skill focuses, physique targets, performance benchmarks, and five signature formats – one for each day of the week. The next six weeks re-shuffles the deck for an entirely different focus, with the end result being nine annual blocks that all flow together, produce different outcomes, and work together for a stronger, leaner you.
Responsible, Yet Accessible New Member Onboarding
Industry Standard: Either no guidance whatsoever, or restrictive class requirements
Performance360 Standard: Safe progressions in all classes
Our new member onboarding strikes the perfect balance between getting you going and doing so responsibly. You will never have to sign up for beginner sessions that carry an added fee, inconvenient 7 pm class times, or special consultations that feel more like a job interview.
In our Coach’s Labs, we specifically talk about how to welcome what we call the “First30”, the continuously evolving group of folks in their first thirty days of membership. We’re acutely aware of the challenges and struggles you face, and it’s a foundation of our coaching culture to address those before they even start to give you anxiety. Start right away with our ‘progressions’ that are offered for every movement in every class. Your coach will work with you hands on to show you proper technique while not stifling your ability to have a good workout. We know that you don’t want to get hurt and that you don’t want to spend ages learning something, and our environment sets out to serve just that kind of person.
“Reps for Goal”
Industry Standard: Cookie cutter workout with the same reps for everyone.
Performance360 Standard: Multiple options you can follow in nearly every workout.
We want you to be able to use the workouts for your goals, not your classmate next to you. Most of our workouts will offer rep choices that include a strength, muscle, or conditioning focus. So you should think about many of our workouts as a paint-by-numbers blank canvas for you to choose how the outcome turns out. This “Reps for Goal” group training philosophy was originally created by us in 2013 and allows everyone to train together but each pursuing a slightly different bias in the workout. This is how we successfully mix Navy SEALs, adaptive wheelchair athletes, fitness enthusiasts, and first timers all in one class.
Industry Standard: Showing you how
Performance360 Standard: Teaching you why
It is a given that in any first rate training environment (at least it should be), you should get a thorough demonstration of how to safely execute each movement prior to starting a class. However, that is not enough. You must also be educated on why we want you focused on particular points of performance, intensity levels, and overall areas of focus. If you don’t understand why then you’ll never truly be bought into the program that you’re following, and if your program can’t tell you why it means they are just tossing random shit on the board. No bueno. When you understand why, trust develops, relationships form, and you go from anxious about the gym to excited.
Barbells + (Much More) Diversity
Industry Standard: Either complete fear of the barbell or complete over-reliance
Performance360 Standard: The sweet spot level of usage
There are two things you should greatly fear: 1) any gym that tells you that barbells are not safe. 2) Any gym that tells you that barbells are all that you need. The barbell is an excellent, scientifically proven tool that is effective towards driving fat loss, building lean, athletic muscle, and progressively developing total body strength. It also has many limits and drawbacks (mobility, accessibility, one plane) and is not appropriate to blindly throw at everyone, every day. We use barbells about 60% of days at Performance360, and we make sure to incorporate other effective tools like kettlebells, dumbbells, gymnastics, suspension rings, bikes, ergs, rowers, sleds, medicine balls, sandbags, and much, much more.
We feel our program is effective for just about anyone, but we never try to be for everyone. Train here for a month and we feel that you will agree that our overall culture, training philosophy, and program to be unlike anything that you’re likely to find in the market.